Brighter Future - Location 6: Piccadilly
Piccadilly street sits between St James’s and Mayfair and is home to some of the world’s most iconic retail stores.
The Location
Piccadilly street sits between St James’s and Mayfair and is home to some of the world’s most iconic retail stores. The energetic atmosphere in this area is sustained all year round with the thriving footfall from both Londoners and tourists alike. This famous road is home to hanging canvases and is regularly used as a blank canvas for the creative arts.
The Opportunity
There are flag fixings the length of the street and below shows some previous uses of these. This provides an exciting opportunity to prominently display your art down one of London’s most famous and iconic streets. This could take the form of canvases, lighting, lanterns or lightweight sculpts, so please don’t be restricted to flags, as we are keen for a fresh vision for this street. All pieces will be subject to weight restrictions and wind calculations, so please consider this in your designs - no heavy sculptures! Structural engineers and experts will be consulted in the Ideas Lab and beyond so no need to go into that level of detail yet.
*Subject to relevant permissions.
