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Unwind in The West End

10 Ways to find some calm in London's West End

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Explore serene moments in London's West End, where you can escape the hustle and bustle and embrace some much-needed calm. Check out our itinerary of tranquillity inspired by our 2023 collaboration with Take A Moment.

Itinerary Info

Good for

Solo days out, London Days Out, Exploring London's West End

Getting around

Piccadilly Circus, Leicester Square, Charing Cross, Green Park

Art of London Presents Take A Moment 2023

From August to October an incredible art initiative landed in London's West End via an Art of London collaboration with Take A Moment. Visitors could discover ‘eyes closed’ portraits by renowned photographer Ray Burmiston, focused on raising awareness around mental health.

Curated by Take A Moment director, Lara Journo-Leggatt this heartwarming exhibition featured hundreds of well-known faces with their closed eyes, reminding visitors of the importance of taking care of their own mental well-being.

Each week throughout the duration of the campaign, new famous faces appeared on the Piccadilly Lights. From September to October 2023 the National Portrait Gallery hosted a photography display featuring pictures of stars supporting mental health awareness.

Though the Piccadilly Lights and National Portrait Gallery features of the campaign have now come to an end. You can still visit the Take A Moment website to see the online exhibition.

London's Hidden Oasis: AWAY Spa at W London

Experience AWAY® Spa at W London – a hidden gem nestled above the vibrant streets of Leicester Square, London. Here, you'll discover a haven of sensory delights and cutting-edge treatments that will revitalise you with detoxifying treatments and modern techniques.

Located on the sixth floor of the W London Hotel, step into a peaceful haven, where you can enjoy our spa, sauna, steam room, and FIT gym.

Pamper yourself with detox treatments like a soothing massage or a rejuvenating full-body AHA peel and wrap. These treatments help detoxify and rejuvenate your tissues while boosting your body's natural detoxification system.

Indulge in ultimate relaxation at Away Spa - your perfect escape in the heart of London.

Unwind With a Book From Hatchards, London's Oldest Bookshop

Enjoy reading a book at Hatchards, London's oldest bookshop. Founded in 1797 by John Hatchard, this beautiful five-storey bookshop is located on Piccadilly, next to Fortnum and Mason, and across from the Royal Academy of Arts.

Many authors visit to sign their new books, and they have an amazing collection of newly signed first editions. Reading is a fantastic way to reduce stress, as it lets your mind escape and dive into the world of written words. If you love history, they offer a strong collection of books about Royalty and Churchill.

On the Second Floor, you'll find their Children's department, a perfect place for young minds to explore and discover exciting books. So why not buy a book at Hatchards and take some time to relax and enjoy quality reading?

Art Reframed: A Vibrant Public Art Installation

Experience Art Reframed, a dynamic public art installation in London's West End. Brought to life by Art of London and the National Portrait Gallery, this mesmerising display adorns the skies of Irving and Coventry Street.

Unveiled by Russell Tovey, a renowned actor and art enthusiast, 'Art Reframed' is a must-see sight in London this summer. The installation showcases some of the National Portrait Gallery's most celebrated portraits presented on more than 50 giant colourful cubes.

Explore London's vibrant art scene with Art Reframed. Enjoy a refreshing stroll through the West End - a great chance to immerse yourself in art and culture at the heart of the city.

No.1273 Flag in Piccadilly: Culture and Art in the West End

Check out Rana Begum's No.1273 Flag in Piccadilly, London, presented by Art of London and the Royal Academy of Arts. Designed by Rana Begum, these flags are a nod to the start of the Art of London Summer Season: The Art of Entertainment.

Each flag has beautiful patterns that show the diverse culture of the city. Rana used intricate mosaic patterns to represent unity and the diverse community of London. Her clever blend of colour and geometry captures the fluidity of movement, resulting in a rhythm that connects with passers-by.

This eye-catching installation will be featured on Piccadilly until the last day of the Summer Exhibition at the Royal Academy of Arts, Sunday 20th August!

Soak-up the culture and art while venturing out in the streets of the West End.

The Dilly's Secret Garden Retreat with Piccadilly Views

Uncover The Dilly's brand-new Secret Garden, the only outdoor balcony with a stunning view of Piccadilly. Step away from the city's noise and unwind in a transformed balcony surrounded by birch trees, greenery, and beautiful hanging vines. You'll be amazed by the silk floral blooms and blossom arches that adorn the hotel's majestic pillars.

Savour the delightful Château La Gordonne rosé wines, champagnes, and mouthwatering bites from The Dilly's special summer menu. If you're hungry for more, they also offer a full food and drink menu for those who want to enjoy lunch, dinner, or cocktails. Whether it's a romantic date night, a fun get-together with friends and family, or winding down after work, their Secret Garden is the perfect spot.

And don't miss the chance to snap a photo on their Insta-worthy floral swing, adorned in beautiful shades of summer, such as pink, peach, and cream. Come join The Dilly and experience the tranquillity of the Secret Garden at The Dilly!

Pamper Yourself at Pall Mall Barbers

Get a relaxing haircut at Pall Mall Barbers, one of the oldest and most respected London barber shops. They've grown into an international chain with shops in London and New York City.

At Pall Mall Barbers Trafalgar Square, you'll find a perfect blend of traditional barber services for the modern man. They have a long-standing reputation and are known worldwide for their exceptional grooming services. This is a perfect way to feel refreshed and rejuvenated.

With over 500 years of combined experience in the barber industry, they know how to bring out your unique style. Your hairstyle plays a significant role in making a good first impression when you meet people. So, trust the experts at Pall Mall Barbers and pamper yourself with a fresh cut!

Savour Coffee and Luxury at Burlington Arcade

Enjoy a coffee in Burlington Arcade, a historical shopping arcade built in 1819 by Samuel Ware for Lord George Cavendish, Earl of Burlington.

Originally designed to offer a safe shopping place for the Earl's wife and other genteel people, it's now a famous shopping spot known for its luxurious goods like hats, gloves, and jewellery. Today, the arcade houses 46 independent shops that showcase the high-life experience. Back in the day, it was the place to go for the latest bonnets and is now considered the "Jewel in Mayfair."

Cherish the ambience and soak in the rich history while savouring a hot drink in one of their delightful coffee shops. Located in the bustling west end, it's a perfect spot to pause and relish the timeless charm of Burlington Arcade.

Timeless Elegance in a Bottle at Floris

Tap into your senses and explore the world of Floris, a timeless perfumery with a history spanning over 300 years. Back in 1730, Juan Famenias Floris and Elizabeth began this enchanting journey by creating personalised perfumes, combs, and brushes.

Today, the Floris family carries on this legacy, crafting luxurious scents using the finest essential oils and essences from all corners of the globe. Each perfume is a masterpiece, blending art and science harmoniously and crafted sustainably with innovation.

Even after all these years, Floris Perfumery remains a cherished family business, now led by the 8th and 9th generations, holding prestigious Royal Warrants from HM Queen and HRH The Prince of Wales.

Step into this calming sensory adventure and experience the incredible perfumes that embody the serenity of the world of Floris.

The Londoner Hotel: Unwind, Recharge, and Indulge in the World's First Super Boutique Experience

Visit The Londoner Hotel, the world's first super boutique hotel situated on the southwest corner of the famous Leicester Square.

After a day exploring the West End, relax and unwind at The Londoner. It has 350 beautiful bedrooms and suites, six concept eateries and bars, and exclusive guest-only parlour rooms at The Residence.

At The Londoner, you can rejuvenate and recharge with comfort. Treat yourself to a powerful IV hydration treatment right in your room. They've partnered with Drip Hydration, a top wellness expert, to offer exclusive experiences to help with jetlag, hangovers, low immunity, and more.

You can choose from treatments like The Jetsetter, which helps reset your body's natural rhythm and reduces jetlag. Or try The Afterparty, designed to rehydrate and detoxify after a night of cocktails. For a boost to your immune system, go for The Defender. Or opt for The Londoner infusion, filled with B vitamins, super-antioxidants, minerals, and amino acids to boost energy levels and lift your mood.

The Londoner Hotel is the perfect place to unwind and recharge, offering simple yet amazing experiences to make your stay truly special.

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Art of London Presents Take A Moment 2023

Take A Moment

August 08 - October 13

Art of London Presents Take A Moment, launched in London's West End bigger and better than ever! Presented via our collaboration with Take A Moment, this impactful initiative aimed to raise awareness mental health.

Read more about Art of London Presents Take A Moment 2023